OCR Gear Alpha Products

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Hey, gang. Exciting news to share with you from the team here at OCR Gear HQ.

If you’ve been following us on facebook (or twitter for that matter), you know that we’ve been very vocal about building this company the “right way“. What exactly does that mean?

Well…for starters it means that we hold ourselves to the highest standards in every aspect of our business. This approach breeds certain behaviors like being open and transparent with our customers and fans, making sure our products are of the highest quality (read: not selling junk no matter how much other companies push us), taking feedback seriously (or else how would we ever get better?!), and most importantly delivering exceptional service so that we can gain your trust and respect.

With all of that in mind, we’re thrilled to announce OCR Gear Alpha Products.

Sounds cool right? Well, it is!

OCR Gear Alpha products are items that we are so insanely proud of that we will stand by them as long as we can (basically until our accountant throws up his hands in frustration and walks out). These are products that we think are so exceptional that we’re encouraging you to put them to the test.

Basically, that means that if one of these products fail you in any way in the first year you own it, we will replace it with the same or better or credit you with an OCR Gear Gift Card. If you rip up an OCR Gear Calf Sleeve in Tough Mudder’s Kiss of Mud or snag one of our Signature Performance Tees on some Spartan Race barbed wire at some point during your season, send it back to us and we will send you another. No questions asked. Quite simply, these are the products that we trust so much that we will do our darnedest to replace after you’ve destroyed them (queue accountant face palm) so that you can get back to racing in gear you trust.*

Over the coming weeks we will be “anointing” certain products as Alphas and soon enough you’ll start to see the nifty seal above in the product descriptions when sifting through our site. Though we hope that you trust ALL the products we sell, these are the ones that we think no obstacle racer should be without…and luckily we’re in a position to do something about it. 🙂

Happy Racing,

The OCR Gear Team

*Subject to change (stupid lawyers).